Michael Lim | Solopreneur Launch

G’day G’day friends, It’s that time of the year again. Gifts, food, and too much Mariah Carey being sung. Most people start to unwind at this time of the year. They relax, take a break, and stop using their brains. Completely understandable. But I like to take a break earlier in December. And then use the Christmas period to get ahead. This period helps me to get a running start to the New Year. My clients are on a break and my phone stops pinging. I’ve got more time, energy, and mental...

G’day friends, Let’s start with quiz: What’s the most expensive purchase you’ll ever make? You might think: Car. House. Vacations. Well, you would be wrong, wrong, and wrong. The biggest life expense? Tax. Yes, that boring thing you hire someone else to think about. But there are only 3 guarantees in life. Death. Taxes. Michael mentioning durians. So, understanding how to control your tax liability is the #1 wealth generating skill you can learn. (as well as loving durians) Especially for...

G’day G’day friends, You’ve done all the right things. Studied for those good grades. Worked those semi-pointless internships. Networked like crazy. Hustled your way into an entry level job. Put in the hours and hard work. Got the promotions. Got the fancy car and nice hours. You’ve got nice sounding title and the material success. Everyone thinks you’ve made it. But you feel empty inside. You were sold a version of success that doesn’t exist anymore. You thought that if you climb the ladder...

G’day G'day Launch Pilots, We are living in an incredible time. But also a highly uncertain time. Tech accelerating faster than ever. The worst job market in living memory. Geopolitics, conflict, and economic change. But the same technology that is destroying the 9-5, is the same technology helping solopreneurs create a business they love. This is contradiction we live in. In my days working in government policy, a politician once said: “never waste a crisis” Crisis creates uncertainty. And...

G’day G’day friends, I was speaking to a friend who wanted to start a business. They were super excited. Talking about: Artificial Intelligence this, Blockchain that. Using complex and unproven business models. Sounds great on paper. But almost impossible to start for a new entrepreneur. I didn’t want to burst their bubble. I love the energy and spirit of entrepreneurship. But this is where the biggest mistake can be made. Sexy ideas are overrated. Boring execution is underrated. Don’t try to...

G’day G’day friends, On the 12th of September, I launched something bold. The Solopreneur Assessment. This was a $0 - $20k per month roadmap for one-person businesses. Why did I do it? Well, I kept getting asked the same questions. Most solopreneurs struggle the most getting from $0 - $20k per month. Most fall below $5k per month. My email inbox was full of the same questions. Sensing a theme, I decided to build a product. So, I put all that data and questions into an assessment tool. I made...

G’day G’day friends, Getting employed is crazy hard right now. I’ve heard from recruiters that this is the worst job market they have ever seen. Not just in 2025, but in decades. Some are even saying that this market is worse than Global Financial Crisis in 2008. Corporate mangers, directors and executives are finding it hard to get jobs. These are people with decades of experience. But can’t even get a second interview. Or they get pass the interviews and then get completely ghosted. And...

G’day G’day friends, I had lunch with an AI Founder in Bali last week. He’s built a successful AI business that’s scaling across the world. Despite his success, he was refreshingly skeptical about AI’s potential. While building in this space, he knows the limitations of AI. He told me that the term ‘Artificial Intelligence’ is a misnomer. “AI isn’t intelligent, it’s a probability prediction algorithm”. Based on the words you give it, it guesses what should come next. That’s not intelligence,...