G’day, G’day friends!

I ghostwrite for agency owners, founders, and entrepreneurs on LinkedIn.

I don’t talk about this often.

But ghostwriting is how I started monetizing my writing.

Back in the day, I built a sizable 93k+ audience on Medium.

People wanted me to do what I did for myself, for their personal brand.

(BTW - they didn’t give a f*ck that I didn’t have any writing qualifications)

Ghostwriting is still a core part of my business.

But I’ve added business strategy on top of it to combat the use of AI.

Some entrepreneurs want a done-for-you option to implement the Solopreneur Launch OS into their business, so I do it for them.

This week has been a wild week of results for my ghostwriting clients:

• A $20k p/m automation consultant who wrote a viral post that generated over 120,000+ impressions, 163 likes, 213 comments, and 4 inbound qualified leads. This was almost 1000x his usual LinkedIn engagement.
• A multi-9-figure entrepreneur looking to grow his reputation as a thought leader and seasoned entrepreneur and investor had multiple long-form articles crack over 100+ likes and thousands of impressions.
• A solo founder looking to generate attention for his new start-up and find early customers. I ghostwrote a viral post about his personal story. In a few days, it racked up 129 likes, 29 comments, 2 reposts, and 50,000+ impressions.

Whether we like it or not, online attention is the new currency.

You can’t build a business without online attention.

If you’re invisible, you’ll be ignored.

The amount of joy I get when my clients win is unparalleled.

Because when they win, I win.

And when I win, I become one happy durian.

I can head into the weekend feeling satisfied and fulfilled.

P.S. - If you’re an entrepreneur making over $10k p/m and want to scale your business through your personal brand, reply “LINK” and let’s chat. I’ve got 2 ghostwriting spots open for October.

Let’s Launch Together,

Michael ‘loves to win’ Lim.