profile

Michael Lim

"so, what do you *actually* do?" đŸ«Ł


I'm back in Singapore.

For those who don't know, I was born here.

But grew up in Melbourne, Australia.

(yes, I'm a bit of a banana).

90% of my family still lives in the land of the Durians (Singapore).

For the last few weeks, I've been doing the family visits.

Just like any good Asian son, cousin, or grandson needs to do.

Whether it's over coffee or dinner, this question comes up..

"So, what do you actually do??"

These 6 words stir something in me.

(Like when the waiters ask me if I need a fork with my chopsticks after hearing my Australian accent).

This is a loaded question.

Sometimes, it's a trap.

I brace myself.

Coming from a Chinese-Singaporean background, I had 3 options in life:

  1. Become a doctor.
  2. Become a lawyer.
  3. Becony a failure.

It might surprise you, but I ain't a doctor or lawyer (r u shocked??).

So my relatives often have a hard time understanding what I do.

Because explaining “I help solopreneurs make an extra $2K-$4K/month with the right niche and offers” doesn’t quite hit the same as “I’m a surgeon.”

I don't fit into any box.

I don't fit into any category.

But while not fitting into a neat and tidy label makes for some awkward dinners,

It's one of the best advantages for a solopreneur.

A lack of a label means it can't be copied.

A lack of a category means you own it.

Don't just be another. Be the only.

And when you are the only, people come to you.

If you’ve ever struggled to answer, “So, what do you actually do?”


Good.

You're on the right track.

But if you’re stuck picking who you serve, what you offer, and how to position it so people say “YES” instantly...

That’s exactly what I’m covering in my LIVE “Creating Your Niche” Workshop next Thursday 13th of March (1:00 PM AEST).

Get access to my Hawker Stall Here.​

There are less than 24 hours to get your tickets.

Your niche shouldn’t be confusing.

It should be so clear that even your Singaporean grandma gets it.

Stay Limitless,

Michael "still not a failure" Lim

P.S. When your niche is dialed in, you won’t get confused looks at family dinners. You’ll get clients instead. See you inside.

Michael Lim

🏆 x 5 Award-Winning Social Entrepreneur. Sold my first one-person business at 28. Currently traveling Southeast Asia.

Share this page