Late last year, my business hit a ceiling. I knew the clients I had werenât going to get me to the next level. Don't get me wrong, I loved my clients. But in business, you have to do the hard things. What got you here won't get you there. I was working very hard, but earning⌠just okay. I wanted more than 'just okay'. I knew I could add heaps of value to established businesses. So, I changed one thing: My positioning. I made one simple positioning change: Move from coaching beginners â Coaching biz owners already making $5-10k p/m. This new positioning followed a change in my content and offers. Once I made this change, high-value clients came knocking. Payments rolled in. Here's what my notifications looked like last week: I didn't change anything about my service or products. It was exactly the same. Because positioning isn't about changing products. It's about changing perceptions. I doubled my prices. My new positioning occupied a new space in my new ICP's mind. The difference? I became the obvious choice for my new target clients. And I repelled those not ready for this offer. Want to do the same for your biz? Here you go: https://stealmydurians.com/â Stay Limitless, Michael "positioning pays" Lim |
đ x 5 Award-Winning Social Entrepreneur. Sold my first one-person business at 28. Currently traveling Southeast Asia.
It felt like a punch in the face. I recently scrolled through a Medium article. And got this comment by Jealous Jeremiah: Harsh. Cruel. Inaccurate. There are so many ways to respond. Anger, biting back, complaining, venting. But instead, I choose to observe: I donât know who hurt Jeremiah. Maybe he didnât get enough hugs as a child. I used to overreact to comments like this. But when youâve been writing online for 6 years and have 87,000+ Medium followers, you get used to people being mean....
Every day, Starbucks takes your $5 (or more) In return? A caffeine crash and mild regret. Know what $5 should get you? A breakthrough that makes you money. Thatâs exactly what happened to Jo. She joined my $5 niche training. Halfway through, she cracked her niche problem. Yep. Halfway. She only needed 50% of the workshop to get a breakthrough. Meanwhile, your coffee's getting cold. She said it loud and proud in an email to me: And sheâs not alone. Charlie signed a new B2B client using the...
I sat down with Natasha Hoyer on my podcast. Sheâs a sales trainer for women. But she started off serving as a soldier in the German military. This piqued my interest. Why did you want to join the military? How on earth did she make that transition? What skills helped you make the transition? You can feel my curiosity in the podcast. You can watch it here: Stay Limitless, Michael âquestions, questions, questionsâ Lim. P.S - I want to give a 95% discount. My âCreating Your Nicheâ workshop is...