Rewind to 2022.

I was a lost puppy.

But to the outside world, I had everything:

• Six-figure job.
• Prestigious 'Director' title.
• I won numerous industry awards.
• Bought land and started building a house.

Everything society tells you to get, I got.

But behind closed doors, I felt empty.

I had all the trappings of 'success' but didn't give a sh*t about it.

The clash of internal vs external identity was jarring.

I felt defective.

Like something was wrong with me.

I became desperate.

Looking for answers, I started searching the internet.

"I can't be the only one."

I stumbled upon the online internet world.

People making outrageous money.

Selling products and services online.

Living anywhere in the world with no boss.

I'd found my new vision.

I dipped my toes in the water.

I started writing online.

I taught myself sales and marketing.

My online audience started to grow.

And I did this all while I had my 9-5 job.

3 years later, my life is 100 times better.

• I've got a 100k+ online audience.
• I have a multi-six-figure business.
• I live across 3 to 4 countries as a digital nomad.
• I get invited to speak on international stages every year.
• I sold my first one-person business (procurement consultancy).

Don't get me wrong.

This was one of the hardest things I've ever done.

One of the biggest lies I was told was to 'find a niche'.

I literally wasted months of time and effort trying to chase this unicorn.

My advice?

Don't find a niche.

Create the niche, baby.

If you're in a 9-5 job and want to start a one-person business.

BUT you feel lost 'finding your niche' I've got your back.

Next Thursday (1:00pm AEST), I'm hosting a workshop on becoming niche-less.

Here are all the details:

Tickets close in 5 days.

Stay Limitless,

Michael "niches are dumb" Lim