Ex-CTO can't make $10k p/m 😢


I spoke to an ex-CTO of a trillion-dollar company.

He was barely making $10K per month as a solopreneur.

Despite her experience leading global teams.

Building billion-dollar products.

He felt stuck.

He told me,

"I’m used to building billion-dollar products.

Why can’t I sell a $5K advisory package?"

I said,

"In corporate, your title opened doors.

As a solopreneur, your story has to."

Solopreneurship isn’t about what you built.

It’s about what people believe you can do for them now.

We stripped out the corporate jargon.

Found his sharpest value.

Built a story people felt.

Now he’s signing clients.

No chasing.

No convincing.

If people don’t ā€œgetā€ you in 10 seconds, it’s not their fault.

In corporate, sounding clever gets you promotions.

In solopreneurship, being clear gets you sales.

Be clear, not clever.

Unlearn the bad habits.

Or stay stuck below $10K/month.

This is what we do inside Inner Circle.

We sharpen your story.

Simplify your offer.

Position you so people buy fast.

Matt fixed his offer doc and lands 1-2 clients per week on autopilot.

No chasing.

No convincing.

Just clarity and clients.

We have 4 Inner Circle spots left.

Doors close in 4 days. Prices will rise.

Reply "CTO" and I’ll send you the details.

Stay Limitless,

Michael 'make money, not jargon' Lim.

Michael Lim

šŸ† x 5 Award-Winning Social Entrepreneur. Sold my first one-person business at 28. Currently traveling Southeast Asia.

Read more from Michael Lim

I was at a start-up event last night. It was hosted by an incubator called Catalysr. These were early-stage start-up founders. One of the speakers was a seasoned entrepreneur. He could have talked about anything. Fundraising, product-market fit, hiring to scale. Nope. He talked about one thing. The power of networks. He said this: ā€œYour network will determine your success.ā€ He talked about how his first start-up failed. And he went broke. The one thing that saved him? The people he knew. Not...

My email yesterday struck a chord. I received emails like this: While I love hearing from you guys, these emails break my heart I can’t help but feel terrible. I know exactly what it was like to be in this position. I’m not in my 60s, but I’m familiar with being and feeling stuck. 2 years ago, my first business was failing me. I did well in my first year. But I didn’t build my sales engine. My clients ghosted me. A big proposal fell through. I got hit with a massive tax bill. I couldn’t deny...

I would say sorry, but I’m not sorry at all. In fact, I enjoyed it. And he started it. (So it’s really his fault) Matt reached out to work with me last year. He told me he was stuck. He couldn’t crack a monthly income goal. He had been working with a coach who wasn’t getting any results. Even after six months of work together. He still had: No sales system. No offer clarity. No real progress. When we started together, we tore down his biz. Rebuilt his offers. Simplified his message....